ON PAGE SEO RANKING FACTORS PART 1

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       ON PAGE SEO



DAY 1


Introduction

This two-part series delves into the essential on-page SEO elements that significantly impact a website's search engine rankings. Part 1 will focus on the foundational factors that form the backbone of a well-optimized webpage, influencing search engines' understanding of a page's content and relevance. We will explore the crucial aspects of on-page optimization, from crafting compelling title tags and meta descriptions to optimizing header tags, content structure, and keyword usage.

Search engines continuously refine their algorithms to provide users with the most relevant and high-quality results. Understanding and implementing these on-page SEO best practices can elevate a website's chances of appearing prominently in search engine result pages (SERPs) and reaching its target audience effectively.

TITLE TAG  :  Meta tags are of the most important on page seo  ranking factor part specifically page title . Every page has a title tag which appears in result . as headline.


DISCRIPTION

The meta description is short summery of the page  that appear under the title on search result.



Get rich snippets with structured data :

Rich snippets are search results that highlight structured data embedded on webpages. Their purpose is to give searchers summary information about a result at a glance Structured data is not a ranking factor, but it does help Google to better understand what’s on your pages.They also make your website more eye-catching in the search results, which may lead to more clicks.

Create fresh, unique content :

New content will not only keep your existing visitor base coming back, but also bring in new visitor

for on page seo ranking


Title Tag Starts with Keyword :

According to MOZ, title tags that start with a keyword tend to perform better than title tags where the keyword appears at the end of the tag. 

Keyword in Description Tag :

Google doesn’t use the meta description tagas a direct ranking signal. However, your description tag can impact click-through-rate, which is a key ranking fact URLs tend to have a slight edge in Google’s search results .

Grammar and Spelling : 

Proper grammar and spelling is a quality signal, although Cutts gave mixed messages a few years back on whether or not this was important for on page seo ranking.


Use H2-H6 tags for subheading :

Improve your content’s visual hierarchy by wrapping subheadings in H-tags. Use H2s for subheadings, H3s for sub-subheadings, etc. It makes it easier for searchers to digest and skim.

Content Length:   Content with more words can cover a wider breadth and are likely preferable in the algorithm compared to shorter, superficial articles. Indeed, one recent ranking factors industry study found that the average first page Google result was about 1400 words in length. 


Table of Contents:

Using a linked table of contents can help Google better understand your page’s content. It can also result in sitelinks. 

SITE lOADING SPEED: 

Site loading speed refer to how much time take a website to show its information 



Best Practices:                                                                  

  •  Compress Images

I put this first because it’s usually the biggest win.  After all, images usually take up 50-90% of a page’s size.

  • Test With Multiple Page Speed Testing Tools

 Now that you’ve implemented these steps, it’s time to see how you’re doing.  And I recommend testing your page speed using two different tools.                                                                                                                                                                                                                                                                                                                                               

DAY 2 ON PAGE SEO RANKING FACTORS                                                                                                                                                                                                    DUPICATE CONTENT : Identical content on same site (even slightly similar ) can cause negative infulence on google site's search engine visibility .                                                              

MULTIMEDIA : image,video and other multimedia may act as a content quality signals. 

BROKEN LINKS : having too many broken links on a page may be a sigh of a neglected site. 

URL LENGTH :  Excessively long URL may hurt your page's search engine visibility. short URl  tend to have found a slightly edge in in google search results.                                                                                                                                                                                                                                        URL STRINGS : The categories in the URL strings used by google may provide systamatic view of page that what a page is  about. \



  DAY 2     

                                                                          

how search engine works

  1. Crawling: search the Internet for content, looking over the code/content for each URL they find.
  2. Indexing: Store and organize the content found during the crawling process. Once a page is in the index, it’s in the running to be displayed as a result to relevant queries.
  3. Ranking: Provide the pieces of content that will best answer a searcher's query, which means that results are ordered by most relevant to least relevant.
                         how search engine works

Sitemaps ;

 sitemaps is the blueprint of your website that help search engine to find,crawl and index all your website content. sitemaps also tell search engine which page is most important.



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